???? Neftaly Sponsor Satisfaction Goal
Target: Achieve a 90% Sponsor Satisfaction Rate
Measurement Method: Post-event surveys distributed to all participating sponsors
✅ Implementation Plan to Measure & Achieve Satisfaction
- Post-Event Survey Distribution
- Send surveys within 3–5 days after the festival concludes
- Use tools like Google Forms, Typeform, or SurveyMonkey
- Survey Content
Key topics to assess:- Overall satisfaction with Neftaly Festival
- Value received vs. investment
- Quality of branding exposure and activations
- Communication and support from Neftaly team
- Likelihood to sponsor future events
- Scoring Criteria
Use a 1–5 or 1–10 scale, with:- 9–10 or 4–5 = Very Satisfied
- 7–8 or 3–4 = Neutral to Satisfied
- Below 7 = Needs Improvement
- Follow-Up and Action
- Personally contact any sponsors rating below 7
- Document feedback in sponsor CRM or tracking sheet
- Include satisfaction metrics in the final sponsorship report
???? KPI Tracking Example:
| Metric | Target | Current | Status |
|---|---|---|---|
| Satisfaction Rate | 90% | TBD (Post-event) | On Track |
| Response Rate (survey returns) | 80%+ | TBD | Dependent on outreach |

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